- Joined
- Thursday March 15, 2012
- Location
- UK
Bit of a rant here, apologies.
Can anyone cast any light on the fad for reformulating perfectly good, often excellent, soaps creating often inferior "new improved" versions? Same goes for cream reformulation too, though as someone who prefers to avoid products containing parabens I have no objection to their removal. What gets my goat is the apparently unnecessary tinkering or wholesale redesign of tried and trusted great products.
Tallow removal seems a favourite lark - is it a marketing thing? Are the brand owners concerned that the use of animal products in a soap is somehow seen as icky by those who know no better? I just don't get it. Recent examples that spring to mind:
Erasmic - stick (classic) change and change back. Cream (classic) reformulation, not that the new version is a bad cream, it just doesn't have the individuality and character of the old coconut oil version.
GFT soaps - why go to tallowless? I prefer el cheapo (but great) Palmolive over the new version.
WTF is it about? Anyone have any idea?
Can anyone cast any light on the fad for reformulating perfectly good, often excellent, soaps creating often inferior "new improved" versions? Same goes for cream reformulation too, though as someone who prefers to avoid products containing parabens I have no objection to their removal. What gets my goat is the apparently unnecessary tinkering or wholesale redesign of tried and trusted great products.
Tallow removal seems a favourite lark - is it a marketing thing? Are the brand owners concerned that the use of animal products in a soap is somehow seen as icky by those who know no better? I just don't get it. Recent examples that spring to mind:
Erasmic - stick (classic) change and change back. Cream (classic) reformulation, not that the new version is a bad cream, it just doesn't have the individuality and character of the old coconut oil version.
GFT soaps - why go to tallowless? I prefer el cheapo (but great) Palmolive over the new version.
WTF is it about? Anyone have any idea?