"Do you even 4711 bro?"

Any ideas on the best way to apply this stuff? I received a bottle today but at 86% alcohol, splashing it on my face is not a mistake I'll make again!
 
Any ideas on the best way to apply this stuff? I received a bottle today but at 86% alcohol, splashing it on my face is not a mistake I'll make again!

I just splash it into my palm and then apply it to my jawline & neck.. Works OK, can be a bit drying though.
 
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I know some men only apply colognes to their chest area and/or wrists unless its a potentially romantic occasion, then a dab behind the ears doesn't hurt... That said, I can't imagine many women under 70 finding 4711 arousing!
 
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