Hi Neil - well dovo don't make their strops and I doubt Jemico do either (I may be wrong of course) as the lettering especially looks to come from the same place, so they can't be 're-branded' as they don't make them! I do know Dovo strops are made by a third party who at the moment is struggling to get the leather - it's run out at several suppliers and therefore prices will probably go up AGAIN soon!
Anyway our intro-level strops are not made by these people and have been chosen from a supplier who demonstrated very good levels of quality and consistency. More are on the way including 3" Russian leather types and paddle strops. Needless to say the new strops have been on trial with us for some time before being added to the line-up. They are a bit wider than the dovo-badged ones at 2" and do indeed look like them as we have been selling the 15240001 dovo strop for years and, as is said, imitation is the sincerest form of flattery! It also made sense to follow a tested strop design. The whole aim was to give the beginner a decent quality strop at a reasonable price.
Our custom strops are of course a different matter, being made up to a quality (from the very best materials naturally) that will not be lowered regardless of price. We therefore think they are the best available!