Dear Sirs,
I'm contacting you today in regards to you number of links you have going back to the Help For Heroes site from your own.
Whilst we are very grateful to all who support the Help for Heroes charity by way of offering a link to their website, due to frequent Google Algorithm updates linking in this manner is no longer in line with best practice principles, i.e. lots of links from one site linking to another.
On behalf of Help for Heroes we would recommend that you remove all but one link from a significant page of your website. We thank you for your continued support of Help for Heroes and would be grateful to receive an acknowledgement of your actions that we can relay back to Help for Heroes.
If you need any further details please feel free to get in touch.
Kind Regards,
Ian Sarsfield