Bodycare shop - cheap skincare stuff

Must have walked past this cheapo shop in town for years, never really noticed it, but popped in for some Aloe Vera gel as Superdrug where I normally get it from no longer stock it. 100ml tube for 99p.

What surprised me most was that they had the Nivea face washes at a ridiculous £1.50 each. The blue 'Deep Cleaning face wash' which I use, and the white 'Sensitive wash face' which I've used before too. Spotted exact same products in Tesco same day for £4 each. Even when they're on offer in supermarkets, they don't go as low as £1.50.