ASDA Slash Fusion Prices

[Vic Flange]

Apparently Asda have cut the cost of Gillette Fusion blades by 40%. Gillette must finally be trying to bury the Mach 3 over here.

http://www.dailymail.co.uk/news/article-1218845/Cut-throat-battle-shaves-40-price-razors.html

So crap cartridges are now cheaper crap cartridges. Horrible bloody things.

 

[hando]

they've been running ads in the daily's for a week or 2 now

 

[hunnymonster]

All they're really doing is regularising the cost of the blades compared to the "starter kit" of handle + blade(s). Even at the new price of £1-£1.25 it's still an astronomical price to charge compared to the input costs (even accounting for R&D).

 

[Blyth Spirit]

They must have a spy in our camp!

:lol:

 

[philamac]

Interesting article.

I like the bit about shoplifting :lol:

The ASDA buyer is right to bring up the huge amounts spent on paying multimillionaire athletes to promote products. Maybe that will be a good thing to come out of the financial shenanigans (but with Northern Rock still paying out to sports stars probably not).

I would love to know more about the 'widespread anger'........could the humble cartridge razor be the thing that destroys slick expensive marketing and the snake oil salesmen who perpetuate it? :lol:

 

[Sweeney Todd]

Reaction to the price-fixing investigation me thinks

 

[Millay]

Reaction to the price-fixing investigation me thinks

Almost defnatly a pre-emptive strike calculated to give maximum PR effect

 

[Yanner]

Funnily even if the price of a Fusion cartridge was the same as a single de blade I'd still buy the DE blades; I only searched out shaving forums because of the poor shaves I got from my new, at the time, Gillette Fusion and thought to myself "there must be a better way".

I get a better, more comfortable, less irritation, closer, zero in-growns, no razors bumps, and pleasurable shave from a product that happens to be significantly cheaper!

We are the enlightened!

 

[Pig Cat]

Too true Yanner. Another reason not to switch back to cartridges is that I'd rather shave with a lovely piece of metal in my hand ('56 Flairtip Superspeed) than a crappy bit of plastic.

 

[Exile]

It always makes me laugh when I see the price of the cartridges I have a price limit of £10.00 for a straight razor Inc postage and if properly looks after the straight will outlive me. However this philosophy is rather flawed because I now have over 100 straights so I could have bought enough cartridges to last me a life time with what I’ve spent. I do think that we are enlightened though because since changing from the squirt in a can and multi blade rubbish I no longer suffer razor burn have no in growing hairs and get a lot better more enjoyable shave.

 

[slimjim5751]

Too true Yanner. Another reason not to switch back to cartridges is that I'd rather shave with a lovely piece of metal in my hand ('56 Flairtip Superspeed) than a crappy bit of plastic.

I agree i too strayed of the path light and went to the dark side of the fusion , but gladly i have seen the light again, and to have something solid in your hand ( i mean the razor boys) is a joy.